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How to Optimize SEO on AppExchange Hover over each and Organic Search listing component to see its de昀椀nition. 6 Reviews • Prioritize getting reviews from happy customers and responding to reviews to show you pay 6 attention to feedback. AppExchange does not remove negative reviews unless there is a blatant violation of our terms submit of use. If you need support, a case in the Partner Community. • Include as a touchpoint in your communications and/or incentivize customers with a giveaway like Here are some a free gift card. details on writing a great review, which you can share with your customers. • Keep in mind the review rating and number of reviews appear in organic search results, which will help improve click-through rates. They also factor into AppExchange’s search algorithm, and prospects can 昀椀lter search results by rating. Enhance your listing with the AppExchange Partner Console in the Partner Community. Get started Salesforce AppExchange Improve Your AppExchange Listing Performance 4

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