Design and Publish Your AppExchange Listing 6. The AppExchange listing is your company’s first impression Design and to a potential customer. It is important to take the necessary steps to ensure your AppExchange listing is optimized from a design and content perspective to drive the highest level Publish Your of engagement and conversion. Before you publish your listing, we encourage you to read AppExchange the Partner Field Guide (ISV AppExchange Listing section) to learn how to create the perfect AppExchange listing for your CDP app. Your app will need to pass Security Review Listing prior to publicly listing your solution on the AppExchange. 2 Salesforce blueemployeeswhite service sales commerceindustriesmarketing partners platform