How to Increase Engagement Hover over each on Your Listing listing component to see its de昀椀nition. 9 Customer Resources 10 AppExchange Chat and Documentation (Paid Add-On) • Since resources are organized under • Prioritize certain website visitors categories (i.e., data sheet, (such as key target accounts, customer testimonials, case studies, ideal customer pro昀椀les or ICP, white papers, webinars, and open opportunities, and working/ 9 customization guides), leave this existing leads.) out of the title and 昀椀le name. • Proactively engage key visitors • Keep search-engine friendliness in by leveraging their location as mind and use keyword-rich titles a potential icebreaker and/or other data collected by the chatbot on and 昀椀le names. • Think about your most popular your listing. 10 asset in your sales cycle, and • Treat conversations as a 昀椀rst sales add a lead form before those meeting and conduct a quick high-touch assets. discovery with your top three quali昀椀cation questions. If your visitor is quali昀椀ed, encourage a phone call right then and there. Best • To learn more, read Practices for Sellers created by the Quali昀椀ed team. Enhance your listing with the AppExchange Partner Console in the Partner Community. Get started Salesforce AppExchange Improve Your AppExchange Listing Performance 6