APPENDIX AppExchange Partner Program Benefits Sell & Market Design & Develop Benefits focused on providing partners with Benefits focused on providing partners with AppExchange Chat: Connect live with visitors tools and resources to build innovative apps tangible advantages to help them position to your AppExchange listing (Note: This is a paid and solutions. themselves in the market and win more deals. offering). CDP partners are eligible to apply for AppExchange Chat starting June 6, 2022, with Platform Expert Consultations: Consultation Inclusion in enablement materials for Chat eligible to go live on a listing after August 1, to help maximize your use of the Salesforce Salesforce customer account teams: 2022. Platform. • As part of our Selling Together initiative, • Access via the Partner Community • Submit a case to request a consultation. CDP AEs will be directed to an AI-powered AppExchange Chat Page recommendation engine that matches License CRM Enterprise Edition Licenses their opportunities to AppExchange Salesforce Accelerate: An accelerator program (PBO): AppExchange Business Org production partner apps. designed to help companies strategically align environment with AppExchange tools and two • If your app meets their customers’ needs, and grow on AppExchange. licenses of Enterprise Edition Sales Cloud. the AE will be encouraged to connect • Access via the Accelerate Page • Submit a case to request your PBO. with you to learn more. Expect communication on Slack, email, or phone. Press Releases: Leverage our press release Einstein Analytics for AppExchange App templates (in the Partner Community) and share Analytics: Use 2 free licenses to create AppExchange Marketing Program: AMP offers AppExchange-related news. All partner press interactive views of complex data and gain co-marketing opportunities as an extension of releases have to be submitted for review to new insights into how your customers are Salesforce corporate marketing (Note: This is Salesforce’s PR team. using your applications. a paid offering). CDP partners are eligible to • Access Salesforce Partner PR Guidelines via • Submit a case to access licenses. apply for AMP opportunities in the August 1 – Partner Community here. January 31, 2022 window. Apply for these Q3/ Q4 promotions starting June 6, 2022. • Access via the Partner Community AMP Landing Page Note: Many Partner Program Benefits require Partner Community access.